Minter Ellison Office, Sydney / Australia, by POP & PAC/ BVN Architecture

Pop & Pac has been appointed to design the rebrand and wayfinding signage for Minter Ellison and its new Sydney office located at the top levels of Governor Macquarie Tower. The custom designed typeface, Minter that has been developed for the signage system is a typographic response to BVN’s interior architectural approach. It uses the … Continue reading Minter Ellison Office, Sydney / Australia, by POP & PAC/ BVN Architecture

Adidas laces signage system, Herzogenaurach / Germany, by Uebele

  The name “laces” has a metaphorical value, capturing what the building says about the networked communications of a globally active corporation – a market leader in the development of sports goods and apparel. Movement is the essence of sport – and movement also defines the design language: turbocharged typography runs through the new adidas … Continue reading Adidas laces signage system, Herzogenaurach / Germany, by Uebele